Nanci ryder biography
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Nanci Ryder, Powerful Publicist Who Co-Founded BWR, Dies at 67
Nanci Ryder, who co-founded Baker/Winokur/Ryder (BWR) Public Relations more than three decades ago, representing top stars such as Reese Witherspoon, Leonardo DiCaprio, Michael J. Fox and Courteney Cox, died Thursday of motor nervcell disease ALS (Lou Gehrig’s Disease). She was 67.
Ryder was diagnosed with ALS in August 2014 and stepped down from BWR soon after. She went public with her diagnosis in October 2014 and told press — communicating by means of a tablet — that she would dedicate the rest of her life to raising awareness of the disease and finding a cure for it.
Known for her wicked sense of humor and devotion to four-letter words, she continued to tap out jokes long after she lost her voice.
Ryder was a mentor to many in talent public relations who have gone on to practices of their own.
Ryder founded BWR in 1984, working with clients including Paul Reiser, Helen Hunt, Robert Downe
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Nanci Ryder Dies: Longtime Publicist & BWR Co-Founder Was 67
Nanci Ryder, the longtime Hollywood publicist and PR agency exec whose clients included Robert Downey Jr., Woody Harrelson, Sarah Jessica Parker and Michael J. Fox, died today of ALS complications in Los Angeles. She was 67.
Ryder had been diagnosed with amyotrophic sido sclerosis, or Lou Gehrig’s disease, in 2014. She lost her ability to speak, walk and more but was adamant about keeping up the fight against ALS however she could — mostly using a tablet to communicate. Many friends and colleagues joined her in the battle against ALS.
During her 30-year-plus career, Ryder earned a reputation as one of the industry’s most influential publicists, with an ability to recognize and cultivate framträdande talent. She mentored many of the mainstays in talent public relations, some of whom have gone on to establish their own practices.
Born in Orlando, Ryder spent her youth on Long Island. In 1979 sh
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Nanci Ryder, Beloved Hollywood Publicist, Dies at 67
Nanci Ryder, the beloved Hollywood publicist who co-founded BWR Public Relations, on Thursday lost her courageous six-year battle with ALS. She was 67.
Ryder died peacefully at her home in Los Angeles at 2:24 p.m., CAA partner Bryan Lourd, her longtime friend, said.
Ryder was one of the first power publicists in Hollywood, earning the title long before it was part of the show business lexicon thanks to a no-nonsense approach, enviable client list and an office at BWR where she mentored and groomed some of the industry’s top publicists working today.
During her 30-year-plus career, Ryder represented Renée Zellweger, Reese Witherspoon — both of whom received Academy Awards with her guidance — Courteney Cox, Leonardo DiCaprio, Michael J. Fox, Jennifer Lopez, Emmy Rossum, Viggo Mortensen, Blake Lively, Don Diamont, Johnny Galecki, Matt LeBlanc, Rose McGowan and Terrence Howard, among dozens of others.